October 22, 2018

Pro-Trump Group Launches Digital Ad Blitz For Final Stretch Of Midterms

With just over two weeks until Election Day, one pro-Trump group is launching a digital ad blitz that seeks to energize Republican voters to the polls by reminding them that Democrats — or what some of the ads refer to as the "liberal mob" — are already going.

America First Policies, a non-profit with close ties to the president, will launch a dozen new ads between now and November 6th, NBC News has learned. The group plans to spend approximately $1.5 million on the blitz, aimed at voters on Facebook and Google for competitive Senate races in Florida, Indiana, Missouri, Montana, North Dakota, Nevada, and Tennessee. AFP is also targeting tight House races in ME-02, MI-08, MN-01, MN-08, NC-13, NY-22, PA-10, TX-32, and WV-03. 

The ads — several of which were shared first with NBC News — show montages of Democrats in moments of rage over the nomination of Justice Brett Kavanaugh, or medleys of burning MAGA hats and bleeding Trump supporters over heavy metal music.

"They are voting...are you?" the ad asks.

The group plans to roll out a new ad every day between now and Election Day.


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